More Than Main

The new Main Street Market is not your typical sandwich shop. We are much more.....A world class deli by day and Bread & Wine, a premium wine bar by night; both featuring local fare from local growers and other small businesses.

We will use as many locally sourced products as we possibly can, by utilizing our connections in the community, to support other local businesses.

We provide training and employment for those who are changing their lives for the better. Working with Blue Ridge Hope and their clients, as well as other local organizations and colleges, we are giving someone a chance to rebuild their life regardless of their past.

We serve great food and an even better opportunity!

The Deli

The deli offers fresh sandwiches and salads, and other seasonal items. We are continuing to form many relationships with local farmers and other area food producers to bolster our ability to provide fresh local ingredients on a continual basis.


The Market

With our passionate “buy local” focus, you will see many new products showing up on our Market shelves. Our Market will be a great place to find local coffees (even our own proprietary blend), breads, herbs and spices, honey, jams and jellies, select meats and other items produced in Rutherford County.

We will increase the local offerings of beer and wine, highlighting local and NC based breweries and wineries that fit the palettes of our patrons. We have forged good relationships with area vineyards and breweries to support our “Buy Local” philosophy.

Starting in November, you will be able to enjoy the Winter Farmer’s Market twice monthly at Main Street Market. We will have 12-15 vendors on those 1st and 3rd Saturdays through March.

Bread & Wine

Starting three nights a week, Thursday-Saturday, and filling a needed gap of service in Rutherfordton, the wine bar, Bread & Wine, will offer tastings, flights, glasses, as well as, the purchase of bottles of premium wines and beer. As mentioned, our main focus is local and NC sourced wine and beer. We will, of course, look for other unique offerings from stellar wine regions including, CA and select international vineyards. Additionally, there are those craft brew favorites that we will have in stock as well.

On other nights of the week we will fill the schedule with special events and group meetings. We already have a list of potential customers and groups that are looking for access to our unique community space.

Of course, as demand grows, so will our hours. We believe in growing smart and strategically planning our expansion. It’s just good business.

Our Model and Mission

Our funding model supports our mission to be a profitable community centered business with a mission to make a positive and lasting impact in Rutherford County. We are a for profit entity who has chosen to connect with the community in many ways, including funding for growth and ownership. People have the ability to become supporters (what we call Raving Fans or Change Makers) by simply choosing to make a financial decision to participate (as little as $100 one time). This is not a new way of doing business, just different. It is a very successful community building and sustainability model.

We will make a difference in our community. In collaboration with Blue Ridge Hope, our Change Makers, and other in the area, we will work hard to promote healthy lifestyles and provide hope and wholeness to the people of Rutherford County.